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Sony introduces a new entry-level Alpha camera with the reveal of A7 IV. The camera features an all-new 33MP full-frame back-illuminated Exmor R sensor with a wide ISO sensitivity range of 50 - 204,800. Powered by the latest BIONZ XR processing engine, the A7 brings high-speed performance with continuous shooting at up to 10fps and an enhanced focusing system with 759 phase-detection AF points and real-time tracking. The camera also features cinema-grade shooting with 4K 60p recording and an S-Cinetone picture profile taken from their Cinema Line cameras, 15 stops of dynamic range, webcam capability, and enhanced dust and moisture resistance. 


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