Hasselblad unveils the world's first medium format mirrorless camera, the X1D - Acquire
Leica who?
Photo: Hasselblad

Photo: Hasselblad

Hasselblad has just announced one hell of a camera and it might make you forget about buying that Leica. The company has created the first medium format mirrorless camera in the world and it comes in a body that's smaller than most full-frame cameras currently available on the market.

The X1D will feature a 50 megapixel CMOS with 14 stops of dynamic range, and an ISO range of 100-25600. You've also got dual SD card slots to hold those massive images, 3" screen with built-in EVF, and USB 3.0. 

Hasselblad is also introducing a brand new lens system called XCD, which will launch with a 45mm f/3.5 ($2,295), a 90mm f/3.2 ($2,695), and a 30mm lens will follow soon after. H lenses will also be compatible with an adapter. The cameras are handmade in Sweden (as they should be) and will be available in late August or early September. 

$8,995, hasselblad.com

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