Rolex

The watch is the only known Rolex to be engraved with his name.

• Jun 4, 2018

The "Pepsi" returns with a new movement and a stunning Jubilee bracelet.

• Mar 21, 2018

The watch will be available at the Daytona Ultimatum auction.

• Mar 13, 2018

The Daytona Ultimatum auction will take place in Geneva.

• Feb 14, 2018

Forget black, how about a desert tan case?

• Jul 18, 2017

Retro perfection.

• Jul 17, 2017

The most expensive Rolex to ever be sold at auction.

• May 15, 2017

A new version of one of the company's most capable dive watches.

• Mar 22, 2017

A blacked-out tribute to one of the most famous animated dogs.

• Dec 1, 2016

And of course, it's on the Hodinkee Shop.

• Nov 17, 2016

A throwback to a collector favorite.

• Nov 14, 2016

Rolex's big diver gets the Blaken upgrade.

• Sep 14, 2016

Mickey comes to the Milgauss.

• Sep 13, 2016

Basedon the Explorer 6350.

• Aug 18, 2016

Some new duds for your old Submariner.

• Aug 3, 2016

• Jul 20, 2016

The customizer brings back two classic Submariners.

• Jul 6, 2016

You've never seen a dial like this on a Rolex before.

• Jun 15, 2016

The brand's signature camo finds its way to your wrist.

• Jun 13, 2016

Vintage Submariners don't get much better than this

• Mar 30, 2016

The Rolex to have for any Beatles fan.

• Mar 18, 2016

The aviation watch rejoins the Oyster Perpetual family.

• Mar 17, 2016

The watch Rolex fans have been waiting for.

• Mar 16, 2016

The company introduces an all-black version of its popular Black Bay watch.

• Mar 16, 2016