And yes, it's already sold out.

The watch is now exclusively available at Hodinkee's online shop.

Say hello to "Joe Preppy."

The case has room for ten watches and all the accompaniments.

The latest release is inspired by a model from the 1990s called The Stoplight.

The limited edition is the first dive watch in the refreshed Waterbury collection.

The watch features a dial inspired by Longines chronometers from the 1900s.

It's now incredibly easy to buy, sell, and trade all in one place.

A tasteful new color combo from the leading watch publication and retailer.

The watch is powered by Oris' in-house Caliber 400 movement.

The perfect warm weather strap for your favorite sport watch.

The watch gets a bold update with a three-dimensional skeletonized dial.

This time around, it's not just about watches.

The Hodinkee Shop will be the brand's exclusive dealer in the U.S.

A rugged, 100% vegan watch strap.

The watch is inspired by the second-gen 3147N ‘Dato 45’ chronograph.

Designed in collaboration with Hodinkee Editor-at-Large, Jason Heaton.

A modern take on Blancpain's highly-coveted tool watch.

The new SISTEM51 is finished in forrest green with a navy California dial.

The collaboration takes its inspiration from early 20th-century military watches.

It is the first time the watch has been available for the public.

Three years in the making.

The popular model gets a no-date update.

A new, retro-inspired classic with a champagne dial.