Fitbit

The new model has updated sensors and up to 7 days of battery life.

• Aug 20, 2018

The leader in fitness wearables takes aim at Apple.

• Aug 28, 2017

The hugely popular activity tracker gets a sequel.

• Aug 29, 2016

The company's newest activity tracker keeps its simple and stylish.

• Feb 3, 2016

Fitbit challenges the Apple watch with a new fitness smartwatch.

• Jan 5, 2016

• Oct 10, 2013