Designed in collaboration with Silicon Valley-based collector club, Collective, Zenith presents the club's exclusive version of the El Primero, the C.01. The colorful registers that have been a signature of the El Primero since its debut have been swapped out with a tonal, all-white finish that gives it a striking, monochromatic look yet that is still incredibly legible and unmistakably a Zenith. Limited to 50 pieces, the watch features a 38mm satin and polished steel case, and a custom-sourced Cordura strap.
Bamford's new El Primero is inspired by a Zenith pocket watch from 1916
Designer and founder George Bamford created a retro-futuristic design based on the style of vintage Zenith watches.