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adidas takes Boost back to the 1970s

The company's popular Boost midsole gets a new retro look.
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adidas Iniki Boost

Sure to be a hit with longtime adidas fans, the company introduces the Iniki, a throwback to their classic '70s running styles, but with the cushioning of their ultra-popular Boost midsole. The shoe combines a stretchy mesh with panels of vintage suede and an overall aesthetic that is unmistakably adidas. Other details include copper-tipped laces, OrthoLite sockliner, and a gum-rubber outsole to further refine the Iniki's classic look.

Look for the Iniki at adidas retailers on March 1st.

adidas.com

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