adidas celebrates 5 years of Boost with a limited edition Anniversary Pack

The game-changing shoe technology celebrates a big birthday.
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adidas 5th Anniversary Boost Pack

Five years ago adidas introduced a shoe technology that would become one of their biggest successes in the company's history, Boost. The running-focused shoe quickly became a huge hit in both sport and fashion circles due to its comfort and Primeknit uppers. Now the company is celebrating 5 years of the technology with an Anniversary Pack that will feature the Energy Boost OG, Energy Boost and UltraBoost Ltd. The original Energy Boost model will get updated with a new torsion system, an increase in forefoot support, Stretchweb technology, and 85% more Boost foam. 

The Anniversary Pack silhouettes will hit and adidas stores worldwide on February 1st.


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