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Don't call it an interview
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Om Malik launches, a collection of conversations from the famed technology writer and GigaOM founder:

"Pico "is a prefix in the metric system denoting one trillionth." It is also a small corner of the ever-growing web, where I keep a record of my conversations with interesting people. Some are famous, some are young. Some are unknown and some are wise & old. These conversations are not about technology. They aren’t news or interviews. Instead, they are simply conversations. They are interesting, eclectic and they have reshaped my thinking in some way."

Read more and check out his conversations with photographer Cole Rise and Thievery Corporation's Rob Garza at

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