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Entrepreneur and fitness expert Michael Chernow is tackling your breakfast routine with a new brand called Kreatures of Habit. The company has launched a line of plant-based oatmeal called the PrOATagonist that puts together a nourishing mix of oats, pea protein, and pumpkin seeds that can be served up in a variety of ways. The oatmeals come in single-use packets that each have 30g of protein, 365 calories per serving, and just 7.5g of sugar and 12g of fat. The flavors come in Vanilla, Chocolate, and Blueberry Banana and come in boxes of 7 individual packets. 


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