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Coca-Cola by Assouline

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125 years ago John Pemberton introduced Atlanta, Georgia to a unique, darkly-colored, bubbly concoction and as the saying goes, the rest is history. Luxury publisher Assouline captures the brand's history with "Coca-Cola" ($65), a 220 page chronicle of the company's ubiquitous advertising as well as its social history and effect on popular culture. Link

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