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Ford announces a pre-order date and a huge prime-time reveal for the new Bronco

The highly-anticipated SUV will be revealed on July 13th.
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Ford continues to drum up excitement for the upcoming Bronco and the company has now announced its huge plans for its reveal on July 13th. At 8PM EST, three custom 3-minute films created in collaboration with award-winning filmmaker and photographer, Jimmy Chin, will air on ABC, ESPN, and National Geograph with all three films to stream on Hulu the next day. And for those of you who already have their wallets out, you can reserve your Bronco model immediately during the reveal at for $100.

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